The One Thing You Need to Do Right Now to Grow Your Email List

April 23, 2024

Efficient email lists are extremely valuable in today’s world, here’s one thing you can do to make the most of it.

Now Trending:
I'm Shannon!

Whether you're here looking for birthday party inspiration, trying to figure out how to use our printable templates, grabbing some of our freebies or looking for business and Etsy tips... we've got it all (& more!!) here for you!


Ready to start planning a birthday party?

grab the guide

Grab our free printable birthday party planning guide to help you along!

Hey there, fellow business owner… let’s chat 😉 We all know how valuable email lists are in today’s world of digital marketing! Email lists are like a direct line to your audience, a way to stay connected and keep them in the loop at the same time. But amidst all the hustle and bustle of marketing strategies and growth tactics, sometimes we just need to take a step back, breathe, and focus on one thing. So, what’s that one thing you need to do right now to grow your email list? Let’s keep it simple and personal with one thing you can do today!

Let’s Talk About Lead Magnets

Alright, so picture this: you’re at a coffee shop, chatting with a friend. They’re interested in what you have to say, but you know what would make them really perk up? If you offered them a delicious pastry “on the house.” Well, think of lead magnets as those pastries for your online visitors. Basically it’s an irresistible incentive that you offer your viewers in exchange for their email address.

Why Lead Magnets?

Now, why are these lead magnets so important? Well, they work like magic because they tap into something fundamental – the principle of giving and receiving. When you offer something valuable upfront, people are more inclined to reciprocate by giving you their email address. Plus, lead magnets let you showcase your expertise and build trust with your audience right from the start. It’s like saying, “Hey, I’ve got some goodies for you. Want to stick around for more?”

Creating Your Lead Magnets

To start, especially if you’ve never done this before… keep it simple when creating a lead magnet! Don’t stress over it, here’s some tips to help simplify it.

Get to Know Your Audience: Take a moment to truly know and understand your audience. What are their interests, their pain points, their vibe? Then try to tailor your lead magnet to resonate with them and offer a solution to their specific need.

Serve Up Instant Satisfaction: Your lead magnet should be like a refreshing sip of lemonade on a hot day… immediately satisfying. Whether it’s a quick win, a helpful tip sheet, or exclusive content, make sure your audience feels the love right away.

Keep it Real and High-Quality: Stay true to yourself and your brand. Craft a lead magnet that reflects your unique style and expertise. And remember… quality over quantity, always!!

Sprinkle Some Visual Appeal: We’re all suckers for pretty eye candy, right? When planning, try to make sure your lead magnet is easy on the eyes. Use captivating graphics, clean layouts and a sprinkle of personality to keep things engaging and make your audience want to come back for more.

Lead Them to the Good Stuff: Guide your visitors to your lead magnet with a gentle nudge. Use inviting calls-to-action that let them know what’s in it for them. And, most importantly, make it easy for them to sign up in just a few quick clicks!

Let’s Make it Happen!

Let’s put all of that into action with these next few simple steps.

Take Stock of Your Content: Look through your existing content – blog posts, videos, podcasts – anything that could be repurposed into a sweet little lead magnet. Reusing and repurposing quality content is always a good idea!!

Whip Up Some Fresh Content: Feeling inspired? Create some new content tailored specifically to serve as a lead magnet. Let your creativity flow and use your passions when creating!

Spread the Word: Promote your lead magnet across all of your channels – your website, social media, pinterest, etc.

Kick Back and Watch it Grow: Keep an eye on how your lead magnet is performing. This is key!! If you notice it’s not going as well as you hoped, adjust and make tweaks as needed. Remember, this is new to you and your audience, trying new things and making changes it okay… Rome wasn’t built in a day, after all. You’ll get it!!

And there you have it – that’s the one thing you need to do right now to grow your email list: focus on crafting at least one irresistible lead magnet (and then keep going from there)! So, take a deep breath, grab a cup of coffee,, and let’s grow your email list!!

Looking for a high-quality email platform to use?

Consider trying Flodesk! Flodesk is something we use every single day in our business to easily make our lead magnets accessible and automated so it’s easier and more efficient for not only us, but our subscribers!! Want 50% off your first year? Learn more and snag the discount by clicking the button below.

The One Thing You Need to Do Right Now to Grow Your Email List

+ show Comments

- Hide Comments

add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Explore By Category

A collection of free printables for business owners, for events and upcoming birthday parties.


Sharing our best tips to help you run a profitable and successful Etsy Shop.

ETSY 101

Some of our favorite holiday traditions and ideas are shared here!


From party themes to how to plan a party we share it all here.


We share all our best advice to entrepreneurship.


Learn more about the people behind High Peaks Studios and hear our heart!


so hot right now

I'm Shannon, a Montana Mama

Owner and designer behind High Peaks Studios. I love to design unique, bold and fun printable templates that help create a cohesive look for your event, whether big or small!

more about me

hey there!

A collection of DIY templates
for celebrating life's adventures!

high peaks studios

© High PEAKS STUDIOS 2024  |  PRIVACY NOTICE  |  TERMS OF SERVICE  |  DNSMPI  |  APPI Compliance  |  Design by Tonic 

the blog
the party shop




follow along 
on Instagram: